Tariffs are destroying small businesses, guitar effects pedal edition.

It’s not just that their costs are going up (though they are), it’s also:

This year our exports are down as much as 50% to 100% in some countries. Our customers say this is due to anti-American consumer sentiment and the global financial fallout from the chaotic rollout of US tariffs. It is devastating to see America’s reputation fall so swiftly.

How do you end a global power? “Gradually and then suddenly.”